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What Does Layering An Affinity Audience With A Broad Keyword Targeting Campaign Help You Do?

  • Reach people based on specific demographics such as marital and education status
  • Reach people who have been identified as being in the mindset to buy
  • Ensure your ads are only seen by people who have demonstrated a qualified interest in your service and/or product(s)
  • Find new customers that share the behaviors and characteristics of your marketing audience segments
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