Colin Is Planning Out A New Google Display Ads Campaign With The “Build Awareness” Marketing Objective In Mind. Why Would Colin Choose “Build Awareness” As His Marketing Objective?
- He wants to leverage Google’s automation technology to drive direct sales of his products.
- He wants to engage with users who intend to purchase his products and are actively researching them.
- He wants to get his Display Ads in front of as many people as possible.
- He wants to generate dynamic ads to reach specific audiences.